As a proprietor in the hospitality industry, you excel at the intangible aspects of service. Let us assist you with the practical, day-to-day requirements of this highly competitive business.
Matheson Lang’s Hotel Management team provides consultancy services for integrated solutions to both major hotel brands and privately owned properties. We specialise in all hotel segments including luxury, boutique, full service, limited service and extended stay.
Our team has a proven track record working at the highest level of the hotel industry working across some of UK’s finest properties and renowned global brands. We bring a wealth of experience and expertise in understating every aspect of the industry and will support you to extract the most value out of your hotel
Our team strives to achieve clear goals on behalf of hotel owners, based on exacting KPIs and an exceptional customer experience. We cater to all types of property, from small boutique hotels to famous franchises, and we deliver consistent excellence to every client, regardless of size, profit or brand.
Active as hoteliers and management, we understand owners and their needs as well as all stakeholder priorities and work in partnership with them to do what is right for the business. From initial consultation, our team will spend a lot of time on site at the properties so we can truly understand the needs of each business in identifying current operational restructures needed.
Our consultancy focuses on optimising profits for hotel owners and ensuring the sustainable longevity for both business and brand. We influence this via the day to day running of your property with you and your team– focusing on key areas from revenue and finance, sales and marketing to name a few.
Our company helps to ensure that your property is being managed effectively and profitably with our hotel asset management services. A marketplace as complex as the hospitality industry needs expert that are specialists in their field. We strive to make all our clients’ properties competitive in this saturated market, conducting surveys and reviews that help to give a clear overview of the strengths and weaknesses of the property. Our hotel asset management team identify appropriate windows for divestment and potential refinancing, and we track industry trends and market conditions that could all have a significant impact on the profitability of a hotel.
Our hotel asset management techniques are proven in our work with hotels across the UK, from leisure to business, and from luxury to limited service. We utilise a proprietary scorecard system which allows us to assess key disciplines within the business, monitor progress and redirect as needed in order to meet stringent targets and goals.
When a franchise agreement is in play, or if there is a third-party operating company, we ensure performance in areas such as hotel distribution, sales and marketing, national accounts and general market position.
Visibility. Desirability. Occupancy.
Our consultants can help you achieve all of these elements to optimise your hotel’s campaign. A strong and well-planned sales and marketing campaign is essential to driving customers through your door. With years of marketing experience in the hotel industry, our hotel marketing consultants know how to make your property visible in the right places, at the right times.
The market has changed dramatically in recent years, with the introduction of digital marketing strategies and online booking portals. We have remained at the forefront of all these developments, and are perfectly positioned to audit your existing sales strategies, ready to overhaul and implement new activity with total transparency for you and your board.
We empower your sales team to get the results they need to ensure profitability for the hotel. You will be included every step of the way as we help you to drive customers through your doors, offering comprehensive support whenever necessary.
Consistent standards are the key to success. Owners enjoy many benefits of being part of a big brand. A recognized name or loyalty program can be enough to attract a customer to stay in your hotel.
It is that customer’s experience, however, that influences ongoing trust. If a single location fails to live up to the customer’s expectations, the entire brand can be eroded or devalued. And in turn, the franchise agreement can be in jeopardy.
We can assist hotel management teams facing default, ensuring that the necessary action is taken to maintain the franchise agreement.
Our wealth of knowledge will always give you the best support. Whether you are seeking acquisition advice on the right location for a new build or conversion or need support to educate a new investor about the hospitality sector, our wealth of knowledge can help.
We will arrange a Feasibility Case Study to ensure that each investor thoroughly understands the market landscape, including potential return on investment and possible threats. Our contacts amongst leading analysts and bank approved agencies assist us with this important piece of the investment jigsaw.
During development of the property, Our Operations Support helps the project move along smoothly. We work with you to avoid pitfalls that could lead to costly delays.